Promoting affiliate programs is one of the most rewarding and easy ways to earn money online. Regardless of your knowledge or experience in internet marketing, you can easily earn money with affiliate programs. Promoting affiliate programs allows you to work part time or full time, earn money online and build an attractive residual income.

Although marketing affiliate programs is the best way to earn money online, many people fail to earn the huge amounts of money they desire. This article presents the essential tips that can help anyone to earn money line through increasingly large amounts of affiliate commissions.

Article writing and distribution. Articles are the most effective way for promoting your affiliate programs and easily earn money online. Write high quality, informative and attention-grabbing articles and submit them to all the main article directories. E-zine Articles is one of my favorite article directories with a high PR (Popularity Rank). Your articles that are posted in article directories will get picked up and appear on search engines such as Google when people are searching for information that is related to your article. By simply writing articles that have a resource box with a link to your website and affiliate link, you will be able to drive massive volumes of traffic to your website, hence boosting your sales and affiliate cheques. If you have time to write articles, you can easily start to earn money online with affiliate programs. If you write more articles, more targeted buyers will read them and visit your website; hence your sales and commissions will increase.

Aim to have multiple keywords relating to your affiliate programs in each article. The more keywords you have in your articles relating to your online business, the better positioned you get on Google for the keywords in your article. If your affiliate programs relate to earning money, other key words that you can use in your article are earn money at home, earn money working online, work from home and home business among others. When people looking for ways to earn money online type those key phrases outlined above, it means your article will come up top on the search engines. By ranking highly for 3 key phrases relating to your business instead of just 1 means that you will multiply your efforts, boosting traffic to your website and increase your affiliate commissions. This is a powerful technique that can double traffic to your website, increase your sales, boost your affiliate commission and help you successfully earn money online.

Offer an additional services or help in addition to the affiliate programs that you promote. To earn money online easily with affiliate programs, you must offer a quick start guide and give your prospects extra attention. Most people do not know about the affiliate program you promote, so you must go the extra mile and offer help in explaining the program and answer any questions. Your guide can offer guidance on how people can start to earn money online with the affiliate program you are promoting. While giving some help, you are also promoting your online business and help your affiliate cheques to rocket.

Create a Blog. A blog will help you earn money online because it means you have fresh and unique on your website, which drives large volumes of traffic to your website. On your blog, you can then have reviews of your affiliate programs and your affiliate links, which further drives traffic to your website.
Build and develop strong contact with your sub-affiliates and prospects. You can easily make money online with affiliate programs by making sure that your own affiliates are well motivated to grow their business, which in turn increase your commission cheques through residual income. Simply by giving your affiliates the appropriate motivation and support, you will see your passive income increasing every month.

By following the steps outlined above in promoting your affiliate programs, you will see your affiliate commissions increase rapidly. Begin your home business online today with affiliate programs.

The world, geographically, is a huge place. When you want to learn the aspects of internet marketing, you choose a great mentor who has an awesome internet marketing course for you to learn from. But, what if you felt a certain disadvantage for having that mentor halfway around the world?

The internet is very advanced in this day and age in its simplicity of providing information. To choose an international internet marketing course, it may or should have the following:

Informational Training Products

E-books are online books in Adobe PDF format and they are mostly the general training and informational products you can expect to receive from your mentor. They are very useful, as they might be in a form of a package that contains all of your mentor’s e-books at only one price. They could be printed out to read at your own convenience. Some e-books your mentor provides you may also include resell rights (rights to sell it), master resell rights (rights for you to sell and for your buyer to sell to someone else) or private label rights (rights to change the content of the e-book, the e-book cover, make yourself the author, etc).

Also, audio products can be downloaded for you to listen. The great thing about audio products is you may listen to them at your own pace and implement the techniques your mentor is teaching you onto your website, software, etc. It is also much easier to listen and understand the techniques, rather than reading e-books and understanding the techniques.

As for video materials, they are considered the most useful of all. With videos you can actually learn more by listening to and looking at the step-by-step techniques being applied. For example, videos can teach you how to make your own website (where the graphics and content should go to and so on) and also teach you how to use a software that your mentor has provided.

E-mail Support

Make sure the course has an efficient group of experienced people that can help you with your doubts on how to use a certain software or advice you on the techniques that you are using. They can also help you with lost links or passwords to gain access to their training materials. With the use of e-mails, it saves you cost for you do not need to use long-distance phone calls to ask for help.

Teleseminars

Teleseminars could be carried out by experienced people or preferably, your mentor. Teleseminars are basically phone calls for you to call in and listen to what your mentor has to teach you and other people that took this course as well. It would be great if he has recorded this teleseminar and giving you a link to download in the future and listen to it again to make sure that you understand. Find out if he has recorded past teleseminars and you can listen and learn from them as well.

Workshops

Your mentor himself or a certain group of skilled people may organize a workshop in your country. This workshop could be to summarize all that you have learnt and implement, or to teach you new techniques that can benefit you in time to come. When you’re there, you may state the problems you’re facing and clear your doubts. You can also network around with the other apprentices that have signed up for his course. In this way, you can share tips, advice, and tactics and so on.

Seminars

Your mentor might be giving a presentation at a well known seminar. It can be in your country or it can be at another country. If you could afford it, attend the seminar, listen to your mentor’s and other speakers’ presentation to learn more tips on how to generate traffic to your website, web copywriting, etc.

Internet Conferences

To have an internet conference, you might have to download a software in order to see and listen to what your mentor is doing. For example, it might look like a chat room where you can ask him certain questions, and he might also be teaching you a step by step method to generate traffic, developing a website and so on. This is very useful for it is like a one on one conversation.

In point of fact, it does not matter if you are halfway around the world, because you will still be benefiting by learning from an international internet marketing course. The internet has its ways and means for us to learn and interact with one another. Through the internet, the world feels like a much smaller place after all.

5 KEYS TO SUCCESSFUL INTERNET MARKETING

With internet marketing becoming more and more popular what are the keys you need to make a success of your internet marketing endeavors? What things do you need to know or do in order to be a success at internet marketing?

1. List Building
If you have been in internet marketing for any length of time you will have heard the saying “the money is in the list”. Why do people say that? List building is vital to internet marketing because it gives you ongoing contact with your prospective customers. The first time people visit your website or your affiliate’s website they are not likely to buy the product. It has been said that a person needs to be exposed to something about seven times before they act on it so if you are just letting people drift by your website without getting their contact details then the chances are they will forget about it and you will lose the money. If, however, you have a list building system in place you can expose people to your product or your affiliate’s product as many times as you like and sooner or later if they are really interested they will buy something from you.

2. Targeted versus non-targeted traffic
Another important aspect of internet marketing is the quality of traffic you are driving to your website. If all the traffic you are getting to your website is non-targeted (traffic exchanges, safelists, etc.) then you will make relatively few sales because the people are not really interested in what you have to offer. However, if you target your advertising and use marketing techniques such as article marketing, forum marketing or targeted email groups then you are more likely to make sales because you are advertising to people who are already interested in your product.

3. Give the people what they want
If you want to sell to people you need to give them what they want. Different people are looking for different things but one way to ensure that you are reaching a fairly large group of people interested in your subject is to do some keyword research. If you can find an area where many people are looking but where there is relatively little competition then you have hit on a winner. If you are one of few companies meeting a large group of people’s needs then you will notice the effect of that in your bank balance. In internet marketing this is known as niche marketing.

4. Develop Multiple Income Streams
By developing multiple income streams you are reaching a variety of different target groups, preparing yourself well to adjust to cycles in the economy and marketplace and “not putting all your eggs in one basket”. This is therefore an important aspect to internet marketing and one you definitely need to consider.

5. Stay Focused
This may sound like a complete opposite of point four but it really is not. Although you want to have multiple income streams you also want to stay focused. You may choose to focus on a specific area or a specific product. You may choose to focus for example on dogs and then diversify by selling dog products as well as books and e-books about dogs. You could also choose to focus on information products and then sell e-books on many different subjects or set up adsense websites on a number of different subjects so focusing on product but diversifying your target market.

These five keys to internet marketing - list building, targeted advertising, niche marketing, multiple income streams and staying focused are vital to your internet marketing success and should be aspects that you consider carefully when establishing your internet business.

When you prepare to market your online business, you often envision placing your advertising in front of endless streams of prospects waiting for those to step forward and enroll in your business. Unfortunately for you, those endless lines of prospects are also waiting for you to enroll in their online business.

Remember what advertising is all about: “Find a Need and Fill It!” We often lose track of the purpose of our online advertising (and off line advertising as well). STOP SELLING PRODUCTS AND SERVICES, SELL SOLUTIONS AND BENEFITS!

We are going to address 2 aspects of internet marketing in this article and one of offline marketing. In my last article, (”Make Money Online When They Say Yes or No”), I promised to discuss marketing in “both directions”. (Be sure to find this article on my marketing blog if you haven’t already read it.) By “marketing in both directions”, I’m referring to marketing to enroll people in your primary business as well as enroll new signups in your marketing system. The marketing system that I am referring to is the “Funded Marketing Sponsoring System”. Again, I will refer you to my blog to read the article that discusses the need for this type of system: (”Why is Directly Marketing Your Online Business Wasting Time and Money”)

For the purposes of this article, let’s wrap together Solutions and Benefits (the concepts we are selling) into the term: “Solution Marketing”. We have 2 Solutions to fulfill in the process of marketing our home based business.
1.We are marketing a solution for our prospects that our product our service of our primary business can fulfill.
2.We are marketing a solution for our prospects (that are not interested in our home based business and are engaged in their own) that our marketing system can fulfill.

These are 2 totally different directions and 2 different marketing plans that we will use the same “Funded Marketing Sponsoring System” to provide the 2 solutions for. As mentioned before (We are going to address 2 aspects of internet marketing in this article and one of offline marketing.), we will combine these aspects and marketing plans into this discussion.

Solution Marketing #1- Using the Funded Marketing Sponsoring System to build our primary business opportunity.
When we are marketing to build our own business opportunity, there are 2 problems that we want to solve for our prospects. The first is the help them start a home based business that will assist them in fulfilling financial goals. The second is to solve a problem for our prospects that the products or services of our home based business can remedy for them. To give you an example, if you are marketing a nutritional business, you would specify how the products would benefit their health or help them with weight problems.

Some of this is a little foggy but it will be further refined in another article that will be published soon. The next article will assist your understanding of the order related to this marketing system. That article is: (”Make Money Online by Sorting Your Prospects”)

In Solution Marketing #1, we will market this online with advertising campaigns designed to target prospects that are specifically looking to join a home based business opportunity. These advertising campaigns will be directed to advertising methods such as search engine advertising and ezine advertising in ezines that focus on new people to the make money online crowd.

Solution Marketing #2- Using the Funded Marketing Sponsoring System to MARKET TO YOUR COMPETITION.
The goal really isn’t to “market to your competition”, but to “sort” your prospects. This will be better explained in the article: (”Make Money Online by Sorting Your Prospects”). Just for the sake of a basic understanding, you are separating the tire-kickers from the car buyers.

This is the most important reason for using the “Funded Marketing Sponsoring System”. When your prospect looks at your marketing system, “IF” they see the potential, they will use the system regardless of whether or not they join your business opportunity. The “SYSTEM” is designed to market any business and offset the cost of advertising your primary business opportunity. The “SOLUTION” you offer your prospect is “How to Successfully Market Online and to Make Money Online” whether or not your prospect joins your primary business opportunity.

This is a win/win situation for you and your prospect. When you help your prospect make money in his/her own home based business, if they have a problem that your products and services can solve for them, who are they going to call?

Why is it that so many MLMers never get around to making an stable and recurring income you ask? First of all this type of business is called Network “Marketing”, so how many network marketers you know actually have a marketing degree? Probably none, or if you do, are those people applying what they learned in school correctly? And even if they are great marketers, do they know how to close a sale? Because in the end you cannot call yourself a network marketer if you don’t practice the art of closing a sale and have some of what MLMers call “posture power”. Marketing a product, and doing it right, be it by networking or in a store or for a big company, plays a big part in the success of your marketing campaigns, but imagine a really big company (they have the financial resources to put up a huge marketing campaign) without sales people… the sales people are the one who their job is to successfully “close the deal”, you could have the biggest and best marketing campaign ever, it could be a great success.. but without people in your organization who practice the art of “closing” your marketing campaign will be simply that.. a marketing campaign..you need to have people who are talented at closing sales! Ok, but you don’t have the budget nor the resources of a big company.. well then you have to learn how to market your products AND close the sales yourself! Let’s take a look at how to do this.

I have to tell you that i have worked in sales for about 5-6 years, on the phone, in the public, in stores, and others, and i also worked in marketing for about a year or so.. so i want to share my experiences with you, and try to help you develop your organization.So now you have your marketing campaign running… of course you call your friends, family and relatives to let them know about your product, you meet new people everyday (maybe 2 or 3 people, you give them business cards and take note of their phone numbers).. that’s great.. you also have your online ads running, like adwords, blogs, forums postings, seo campaigns, ebay, froogle and others.. awesome! Now you get more leads than ever! People call you, send you e-mails and stuff.. you want to make sure now that you know how to close a sale, I’m going to give you some examples of things that might work, but you have to understand the 4 “personality types”! Because if you have no clue what type of person you’re talking to, you might end up not closing the deal, so you want luck to be on your side! Well..there’s no such thing as luck… i believe in hard work and coincidences, but you get the idea!

So here we go!

Solid

The solid type of personality doesn’t like conflicts, arguments or fights, they would like everything to be in perfect harmony. Solids won’t really cry for attention like the expressive type! They don’t demand much attention, but they are certainly worth paying attention to, because they usually have a really good sense of humor, optimism, and a really interesting way of thinking. They are usually healthy and relaxed people. They like solitude and calm, but they will join in for a good laugh. They are, i would say, the most “balanced” type of personality. They can blend really well in most situation or group, they are easygoing and also sensitive and in touch with their emotions. Their weakness would probably be their lack of enthusiasm, since they are relaxed and calm people, you will rarely see them jump up and down. When trying to close a sale, you may have a hard time figuring out if they are interested or not, so keep in mind that the solids are usually stubborn, and don’t like to change. So when you talk to them about your products/offer you absolutely have to ask them what they think (in a very subtle way), or else they won’t tell you, and you may find it hard to investigate further. So you have to ask them the right questions at the right time and you will do fine, or else they will give you information bit by bit and it can take long, very long, so by asking the right questions you will gather infos more quickly. Try to get some useful information, then propose something right away, and then narrow down your search.

Expressive

Everyone notices the expressive person… try to think of a party, anniversary or gala. They are the ones who will light up the room! They are energetic and enjoy talking. They are usually fun to be around because they are dynamic and love to have fun. They are pretty easy to identify, they make the “grand entrance”, they love to be in the spotlight, the center of attention. They are optimistic and cheerful people. When trying to close a sale with the expressive type, make sure you use words and sentences like: trust me, amazing, beautiful, awesome, useful, fun! Don’t give them too much infos, you’ll loose them.. They will buy something in a heartbeat, impulsively.. so what you want to make sure is they keep buying your product month after month (passive revenues for you!), you have to be very careful not to stress them to close the sale, simply talk with them about how great your product is (don’t be over-enthousiastic tho), do it in a very “laid-back” way, don’t talk too fast, don’t rush them, but you have to come up with something that will make them go “wow”. Listen carefully to what they have to say, answer their questions, and make sure you understand exactly what they are saying! Only then you will be able to find that little thing that will make them go “wow.. I’m buying this”!

Dominant

Confident, authoritative, and result-oriented! The dominant will usually cut down more work than any other type in much less time, not that they are work-a-holics, but multi-tasking come naturally to them: talking bussiness on the phone, typing a report, checking their e-mails.. all at the same time… we all do this sometimes, but the dominants do this all the time! You could say they are “driven”, and they are willing to work long and hard to go where they want to go, and they will succeed! They empower others, and are always looking for new challenges. Their social life is, of course, not the same as the expressive type.. they like to converse, but it absolutely has to be interesting, intelligent and you have to be confident about what you are saying to a dominant, because they tend to be a little “bossy” and take control. To make a sale with someone who is dominant you have to be very careful not to be too expressive! They are results-oriented, remember? so talk to them about the results they will get if they use/take your products, they want to know what it will do, how and when! They are very strict, so you have to be very precise when answering their questions…if you don’t know the answer, just tell them you don’t know (don’t make something up.. they will notice!!), but you can ask someone else (upline, coach..etc) and you will get back to them with the answer. They will like you to take the time to consult someone else to give them the right information.

Analytical

“A place for everything and everything in it’s place” would describe the analytical type best. The analytical is usually someone who is intellectual looking, quiet and reserved. Someone who analyzes things, conversations, and situation without really thinking about it, or doing it on purpose, it just comes naturally to them. They are usually more interested in the spiritual side of things; spiritual values, wisdom and integrity, than the other types. The analytical type is really disciplined and loyal, and is not much of a talker. They are perfectionist and sometimes introverted. Trying to close a sale with the analytical can be difficult, they need time to think and evaluate your offer, so simply give them the information, give them time to think about it, then call them back or re-contact them, and ask them if they read or watched what you gave them, and ask them what they think, if they have objections and questions, you have to be very professional, answer their questions, and tell them you value their opinion, if your offer seems good to them, they will join, if not, they surely have more questions, so do what you can to answer all their questions, but never ever ask them to join or buy your product right away, that won’t work!

Ok, so now you know some about the basic types of personality. Of course marketing and sales are not just about knowing these! You also need good products, good marketing campaigns (try writing 4 different ads, one for each personality type) and also a solid team to help you as you build your organization (upline, coaches, mentors).

Happy marketing and sales!

The Internet and online business especially are becoming more and more popular by the day in todays world simply because people are starting to see the true benefits of the web, consumers are starting to trust the web more, and more importantly, the start up costs for a online business are next to nothing compared to the offline world of business start ups.

The only set back most people run into when wanting to start one of their own online business is How and Where to get started.

I did a search under the keyword term “home based business” and the search results returned 575,000,000 results for that keyword alone.

That’s a pretty intimidating number for someone wanting to start their own home based business on the web wouldn’t you say?

These were the same obstacles I was up against when I first ventured into the online world of business.

But I didn’t let that stop me and I hope that won’t stop you either from wanting to start your own online business.

So, I saved you the hassle and put together 3 of the quickest ways for ANYONE(that’s You) to start their own online business with next to no investment required and can get started in less than 24 hours.

Are you ready? I hope so.

Business Model #1. Affiliate Programs.

Affiliate Programs are simply programs set up by the business owner for others to sign up for and promote for the business owner for a agreed upon commission(usually between 10 - 75%).

The great thing about Affiliate marketing is it doesn’t cost you a single penny to get started, you don’t have to worry about refunds or customer service that come with owning your own product.

All you have to worry about is generating the traffic to your affiliate link and collecting your commission cheques.

This is the quickest way to get started online… Period!

Here’s a few Affiliate Directories to give you a start:

Associate Programs - http://www.associateprograms.com

Refer It - http://www.refer-it.com

Business Model #2. Resell Rights.

Resell Rights are simply products that have already been created and are available to anybody who is willing to pay for the Resell Rights to market them.

The upside to this is you get Ready-To-Go websites with PROVEN sales letters that convert. The best part of all is… you get to keep 100% of the $Profits$.

The draw back is you can’t claim those products as your own. The original creator of the product maintains full rights. You just get to keep all the profits.

Not such a bad trade off wouldn’t you say?

Business Model #3. Private Label Resell Rights.

Private Label Resell Rights are simply products that are ready to be branded with your name to it.

What I mean by that is you get full rights to the product or products and are able to claim them as your own even though you didn’t create them yourself.

This is the fastest way for anyone to start a online business who really doesn’t have any experience or knowledge on how to create their own products.

The other really cool thing about Private Label Resell Rights products is they come with Ready-To-Go websites which then again saves you time and money in having to create them yourself.

Well there you have it, 3 Quick Ways To Start Your Own Online Business In Less Than 24 Hours.

The easiest way to locate any of the above via the search engines is by entering something like this into there search engine web form:

affiliate programs + “what your niche is”

(Note: make sure you use the quotations around what niche you want to target. Very Important!)

This will save you time and target your search much better, where as if you were to just enter ‘affiliate programs’ into the search engine web form you would get a gazillion results, leaving you frustrated.

Now, the only thing left for you to do Right NOW is make a decision on what you would really enjoy doing as a business online.

Once you’ve figured that out the only thing left for you to do is put together a… Plan For $Profit$.

With any online business today online and offline marketing plays a big key to either your business succeeding and making a lot of money, or failing and you losing a lot of money. However marketing online is not all that easy as some may make it out to be. If you jump into it to fast you can quickly lose a ton of money if you market wrong. So lets take this time to go over the correct ways of how to market and make money online.

First you will want to set up some type of marketing budget that you can follow for the month. When you do this make sure that you do not to set your budget to high, because you are just starting out so you will want to take your time and test things at first. A good marketing budget to set would be a couple hundred dollars. This will allow you to test a number of things like google awords, yahoo, and maybe even a good press release.

This moves us into the next part of how to market and make money online. You must test your ads first. Not every ad you post or submit is going to work. So make sure you test your ad to first see what kind of results you get from it. At the end of your test if you like your results you have gotten then you know this ad will work, and you can then invest more money into it.

The next most important thing to do with any marketing campaign is to track your ads. You could have the best ads in the world running, but if you are not tracking to see which ads are converting into sales you could be wasting a lot of money and not even know it! So make sure that no matter what type of ad you are running that you have a way to track it, and see if it is worth keeping or not.

Finally you will want to stay educated. There are always new ways to market online and offline. So it is very important to read up and educate yourself on these new ways of marketing. You can do this by reading messages boards, or surfing the web for new ways to market. Always remember though. Test every new marketing spot you find before you go and invest a lot of money into it.

What do I need to know first about law firm Internet marketing?

“In modern business, it is not the crook who is feared most, it is the honest man who doesn’t know what he is doing.” Pablo Casals

There are tons of vendors out there who want to sell you websites and law firm Internet marketing services. Most are honest people who simply don’t know what they are doing. In many cases, they are attempting to sell you something that is overpriced and that won’t produce you any new clients at all, let alone good clients. The attorneys I have worked with report to me that the whole Internet marketing process confuses them. They don’t know who to believe. Some have spent considerable sums already on websites with little or no results. I aim to stop all that. So keep reading.

Do I need law firm Internet marketing?

Yes. According to Reuters News Services by 2007 there will be over nine million legal services searches done online each month. Additionally, prospective clients and clients expect you to have at least a website or think you may be behind the times if you do not. Finally, while the yellow pages are not a good attorney marketing vehicle today they are going away since people are searching the Internet and not going to the yellow pages.

What is/is not law firm Internet marketing?

Having a website is not law firm Internet marketing. At a minimum you do need at least a “brochure website” of a few pages, however, that website is unlikely to get you new business and is definitely not Internet marketing. The rest of this article (in four parts) is going to help you get clear on what Internet marketing is all about.

Where does Internet marketing begin?

Law firm Internet marketing begins with you becoming an educated consumer and then keyword research. Researching your practice’s best keywords will tell us what words your prospective clients are using to search for legal services on search engines, what legal services your prospective clients are the most interested in, what your prospective client is thinking, how to attract these prospective clients to your site at the search engine instead of going to your competitors site, what your competitors are doing/not doing, what content to write for each of your top keywords (recommend writing a page each to at least the top 20 keywords), what are the words to use for PPC law firm advertising and how to begin search engine optimization. If you have not adequately completed keyword research using software tools like Wordtracker you have not done adequate keyword research and are likely to fail at your law firm Internet marketing.

You mentioned, “…what content to write for each of your top keywords…”. What are you talking about exactly?

I am talking about what is known as the CTPM model of Internet marketing developed by Ken Evoy M.D. in 1997. This model works because it is in total alignment with how the Internet works. The C is the first part of the model and it stands for Content - create in demand content (you determine what is in demand from the keyword research). The T is Traffic - attract targeted traffic. The P is for pre-sell - pre-sell the targeted traffic (using such things as newsletters, RSS feeds, free downloads, e-books, autoresponders, audio, video, and teleclasses). The M is Monetize - this is where you convert these pre-sold prospective clients to clients easily.

You mentioned, “…tools like Wordtracker…” with respect to keyword research in law firm Internet marketing. What is Wordtracker?

Wordtracker is a software tool that can be used to thoroughly research your keywords. Wordtracker is at least arguably the best keyword research tool in the marketplace and there are others. You can go to http://www.Wordtracker.com to get all the details. Your vendor can use this tool easily and should use it for keyword research to put your law firm internet marketing on the right track from the beginning if at all possible.

You also mentioned “…how to begin search engine optimization.” What is meant by search engine optimization (SEO) and exactly what is it and how does it fit into law firm Internet marketing?

There is no mystery in SEO in particular and law firm Internet marketing in general so don’t let anyone bamboozle you on that one. As I said earlier SEO begins with appropriate keyword research. If you have not done that you are dead in the water since this is the foundation of everything that comes after in law firm Internet marketing. The next step is the “C” or content mentioned earlier in the CTPM model. You will need to write “keyword optimized” content to each of your top 20 keywords or another way to say this is writing your content in the way that search engines want to see it so they rank you higher than your competitors. Your content needs to fit together in a site plan (the term site plan refers to in what order your pages will appear and how they link to one another) that has an appropriate pyramid type structure. This pyramid type structure includes your home page (the peak of the pyramid) themed keyword phrase being supported by all the tier two pages (the next layer of the pyramid) and their tier three pages (usually the base of your pyramid although you could go deeper) support them resulting in higher rankings for all of your pages. There are some technical aspects to SEO as well like the use of clean HTML, heading text, meta tags, alt tags, site map, etc., however, mercifully I won’t go into those since they should be known to your technical person. The bottom line is put nothing in the way of the search engines spiders (spiders are sent out from the search engine to “read” the sites on the Internet) being able to “read” your site like fancy flash pages get in the way big time for instance. To know more in depth about keyword optimization you can go to http://www.Wordtracker.com where they have a really fine Keyword Research Guide if you want to know more of the details. All of what I just told you is known as “on site optimization” strategies for law firm Internet marketing. There is also “off site” optimization as well involved in SEO. Off site optimization means getting one-way links from high-ranking pages of other sites that are related to your top 20 keywords (there we are again with that keyword research being vital) that link to your site. Search engines see these links like a “vote” for your site. The more high quality “votes” you have the higher they will rank your site. The term “link popularity” is used to describe this process in law firm Internet marketing. The royal road to high quality links is having (here he goes again) keyword researched and keyword optimized quality content on your website. You get these links from website directories, article directories, online forums, press releases, etc. I left out reciprocal links because most SEO authorities think they are no longer worth the effort since they are difficult to get and don’t really contribute much (or can even hurt) to your page ranking.

We have completed the first part of law firm Internet marketing at this point. In part two we will go into Google Page Ranking, dealing with your competitors, RSS, the factors surrounding costs of law firm Internet marketing and more. I am committed to you being a master of law firm internet marketing at least to the point you will get new clients from your efforts and not get taken to the cleaners by vendors who may not know any better.

When we are planning for our finances, we must decide how we will measure our success. One measure is achieving Financial Freedom - but what does financial freedom really mean?

The term “financial freedom: is thrown around both by traditional financial planners and investment advisors, as well as every infomercial get-rich-quick scheme. Typically, most of the schemes are using the term to mean being so rich you never have to work again. But really financial freedom means being released from uncertainty and being able to confidentially know that you will be able to meet your life goals - that your finances (or lack thereof) are no longer holding you back from achievement.

This may mean that you have enough passive income (through pension, investments, business ownership, or real estate rental income) to finance your basic expenses. Or, it may mean that you simply know how to use your income, and investments, to create a life where financial issues are no longer holding you back from your goals.

But what I think is not important — What does financial freedom mean to you? If you lived in a world where you KNEW that you were going to be able to reach your goals, and you KNEW exactly what to do to reach your goals, how would that feel? What words come to mind when you think of financial freedom?

Action #1: Brainstorm some words that mean financial freedom to you. When I say brainstorm, I mean no filter, no editing, no judgment - just jot down some words, emotions, verbs, adjectives, feelings - that mean being free from financial issues, according to you.

So, what’s the point? Why are you here, trying to learn about your money?

The answer is your Financial Vision. Your Vision is your objective, or ultimate reason, of why you want to master your finances.

Imagine — you have a Financial Action Plan sitting in front of you on your desk, table, or lap. This Plan spells out the exact steps you need to achieve your goals. You now know exactly what you want to do, and feel confident that you will be able to complete these tasks.

How does that feel? What does it mean to you? And not just what’s in your head - how do you feel in your body - are your shoulders relaxed? Your achy, stressed-out stomach relieved? Do you sit up straight, chin high?

Imagine - you have achieved your major life goal, that goal that you are worried about right now. Maybe it’s paying off debt, buying a house, starting a business, sending kids to college, or retiring from your job. Whatever it is - you’re there. All the tasks are completed, you’ve done what you needed to do, and you have achieved your most important goal.

Where are you? What are you doing? How do you celebrate?

This Vision of Success is your motivation. When you are thinking about procrastinating, spending your savings, taking a lump sum to buy a new car you don’t really need, chickening out on taking a risk - you refer to this Vision to remember why you are here. Why you are learning, sacrificing, taking risks, making change - so you can reach this Vision of Success that you have envisioned.

Action #2: Create your Vision of Success. Write a few sentences, jot down an email to yourself, sketch a drawing, make a collage. Now post your creation on your bulletin board, log it into your blackberry, stick it in your wallet, save it as your desktop wallpaper - wherever you will see it every day as you make your financial decisions - this is your motivation to make every decision in a way that agrees with your goals.

Are you a perfectionist? Do you feel that your tasks are always unfinished? There is always one more thing, you have never really done that much, you always have more to truly reach your goal.

If so, you are probably not acknowledging your accomplishments - and this lack of finality, of celebration of a job well done, may be holding you back from success.

We all have done something on our finances. You’ve paid off a credit card, bought a house, opened up a 401(k), raised your retirement contributions, saved money each month, met with an advisor, opened up a life insurance policy. So you say, no, not me, I haven’t done anything yet? You subscribed to this eZine, and are actually reading it! A major accomplishment!

So, did you celebrate? Did you take the time to rejoice in a job well done?

Designing and implementing your new financial plan is a long process, which may take you months to complete. To maintain your positive attitude, you need to acknowledge each step along the way - regardless of how far you are from your ultimate goals.

Action #3: Make a list of everything good you have done about your finances - the tiny to the huge. Celebrate Each and Every One of Them. Buy a package of gold stars to paste in front of each item, eat a m’n'm for each task, spend five minutes getting a message per each completed event, drink a martini for each accomplishment

What’s holding you back from taking the next step on your finances?

Simply, you are.

Perhaps you have some technical issues that need to be addressed - finding the right person at the pension administrator to give you the projections, figuring out how to fill out the forms, allocate those accounts, find time to schedule the appointment. But you can deal with all of those issues, with minimal, if any help. Why haven’t you done it?

The Real Reason is likely some issue you have about money, finances, or success. We are all walking around with personal issues from our past experiences, in childhood, our teenage years, our prior relationships, or from our friends and community. Rules such as - people like us can never be rich, money is the root of all evil, corporations are evil, women are not good with money, I don’t know anything about money, I’m just going to get into debt again, what’s the point?

Until we figure out what these issues are, you will continue to subconsciously hold yourself back from taking the next Action Step you know you need to take.

So how do you discover those rules? One way is to keep track of your Roadblocks. Where do you get stuck? When do you stop Taking Action on your finances? Do you see a pattern? When did you start doing this behavior? Do you know anyone else who does this?

Action #4: Start a log of your roadblocks. Brainstorm a list of action items you currently know you need to take on your money, but have not yet done so. List your excuses. See a pattern? Do you see a Real Reason emerging? If not yet, don’t be discouraged, it may take some time tracking your roadblocks for your Reason to emerge.

Here are three fantastic ways you can have your own quality information product WITHOUT having to write and in some cases, not even a single word!

The first two ways cost money. The last way can be done free.

[1] Hire a ghostwriter.

Quite simply, you hire a ghostwriter to create the information product on a subject or topic of your choice (or more accurately, on demand!) but the product would appear under your name. Normally, ghostwriters don’t take any credit at all and hence the term “ghostwriting”.

Hiring a ghostwriter to write for you can be costly. However, if you have the money to compensate your inability to write a good report, this is for you.

You can go to elance.com and search for a writer who can help with creating your own information product.

[2] Buy Private Label Rights to a collection of articles or product.

Quite simply, you buy raw contents (which can come in the form of articles or .doc files which you can edit in Word program) from the original authors or authorized resellers. You can then edit them anyway you like and most importantly, put your name on them and claim authorship!

Private Label Rights seem to be the “in-thing” in Internet Marketing now, though Private Label Rights, in nature, has been on Earth for a very long time, which I suspect dates way back to very long time ago.

This method costs money, too, but it does not cost near as much as hiring your own ghostwriter to get the task done in most cases.

The drawback however, is that if the Private Label Rights to the products or articles are being sold in large numbers, it can dilute the value and quality of the same products or articles as there would literally be many purchasers using the same content at the same time.

If you have limited writing skills, you can still make substantial changes to the raw contents. You will do well to also choose Private Label Right to articles or products on sale with limited copies on sale.

[3] Get someone else to write for you through an interview!

The above two methods cost money on your part. Now, here is the third and free method. You get someone else to create the product for you.

Sounds hard? No, it sounds impossible! Not only are you going to get other people to write for you, you are also not going to pay them! How? Easy. Conduct an interview. It’s free, and it puts your interviewees in the limelight. More often than not, people are glad to be interviewed, even if it’s free.

If you are planning to create an information product on copywriting, you can approach practicing copywriters for an interview. You can remind them that it won’t take much of their time and you may name some benefits from working with you on this project.

If you know of any experts offline, you can arrange for a verbal interview in person or by phone and sell your information product in BOTH text and audio format!

In return, you can thank your interview candidates for participating by giving them some free valuable gifts. Maybe you can get your interview candidates to strike up a Joint Venture with you in selling the complete information product created by everyone with you being the compiler and facilitator. Perhaps you can convey special Resell Rights to the information product just for your candidates if they are marketers.

At least and above all, you’d better be successful with marketing your product!

With three powerful methods to choose from, creating your own information product without having to write on your part is now possible.